Nov 14, 2025

Is Beehiiv's 2025 Winter Release the Kit.com Killer?

Written by

The short answer is no, but Beehiiv's 2025 Winter Release is reshaping how the two platforms compete.

Their latest positioning update as a complete operating system for content creators arrived yesterday with aggressive messaging:

  • Podcast hosting

  • AI website builder

  • Unified automation

  • Real-time analytics

  • Zero commission on digital products

  • Zero commission on paid subscriptions

All in one place.

The implication is that one platform can handle everything a media business needs to grow online.

Kit has been building many of these capabilities for years. So the natural question surfaces: Is Beehiiv finally the platform that makes Kit obsolete?

The answer requires looking deeper than feature lists, because what's actually happening isn't one platform killing another, but two platforms with fundamentally different philosophies competing for increasingly overlapping audiences in different ways.

Before I compare the two, let's start with a quick summary of what Beehiiv's Winter Release is bringing to creators worldwide.

Beehiiv's 2025 Winter Release: What's New?

1. Your tech stack shrinks from 8 tools to 1

Before:

Creators are using website builders, email services, podcast platforms, link-in-bio tools, analytics dashboards, automation platforms, digital product apps… and none of them talk to each other.

Chaotic is an understatement.

After:

Everything lives inside one system so you can publish faster. Your funnels break less and data finally makes sense.

If you value speed and clarity, this is the expansion you’ve been waiting for.

2. Your website stops being a bottleneck

Beehiiv's AI builder solves the problem that every creator knows too well…

You can have the ideas… but spinning up pages takes forever.

Now you can:

  • A/B test pages on the fly

  • Launch a new vertical in minutes, not weeks

  • Maintain a clean, consistent brand without designers

  • Build funnels that actually connect to your product catalog

This is the first AI website builder that doesn't die at 90% and force you into prompt gymnastics.

3. Your audience stops fragmenting across platforms

Your podcasts, newsletters, blog posts, and digital product sales all live in one place now.

Your audience doesn’t have to hop between apps and you don’t bleed attention or lose attribution.

This is especially important for:

  • Daily briefings

  • Research publications

  • Talent-led media brands

  • Multi-format creators

The more formats you run, the bigger this win becomes.

4. You finally get personalization that moves the needle

Dynamic content lets you send the right message to the right reader without maintaining 10 versions of your newsletter.

Real use cases:

  • Show local events to local readers

  • Promote products only to non-buyers

  • Tease premium articles to free subscribers

  • Tailor CTAs by industry, tier, or engagement

6. You get real-time data on what’s actually working

Beehiiv’s analytics upgrade means you no longer wait days or guess your way through decisions.

You can see:

  • Where traffic comes from

  • Which content converts

  • Which audiences retain

  • How podcasts contribute

  • How products perform

  • Which channels drive LTV

7. You can connect your systems with automations

You can wire Beehiiv into the rest of your stack so subscriber actions trigger:

  • Slack alerts

  • Discord access

  • internal dashboards

  • HubSpot lifecycle changes

  • WordPress membership updates

  • targeted discount or upgrade flows

You don't have to spend mornings manually patching your systems together anymore.

Who is Beehiiv's Winter Release catering to?

This update is a turning point for anyone who:

  • Wants to build a real content business (not just post into feeds)

  • Wants to stop paying commission for revenue they earned

  • Wants fewer tools but more capability

  • Prefers owned audiences over rented reach

  • Cares about long-term growth over algorithm roulette

So how do these updates stack up to Kit?

Let's take a look.

Beehiiv vs Kit: How are they different?

Kit is built around a single principle: email marketing for creators should be beautiful and selling should be easy.

It remains focused on that thesis. Over twelve years, Kit refined email sequences, automation workflows, and product sales. The company is profitable and bootstrapped.

Beehiiv launched with significant VC backing and positioned itself differently: as a newsletter growth engine with built-in monetization and audience insights. It's been expanding aggressively into adjacent capabilities: websites, podcasts, automations, real-time analytics.

These are not the same company executing the same vision. They're two companies with different capital structures, growth timelines, and strategic priorities converging in an overlapping market.

Let's take a look at where their features distinctly diverge.

  1. Podcast hosting

Beehiiv added native podcast hosting with unified analytics across audio and written content while Kit does not host podcasts natively.

Creators on Kit use third-party services like Transistor and embed them through the app store.​

  1. Website Building

Beehiiv's AI website builder generates complete sites from prompts. Kit offers landing page templates and a Creator Profile (a branded hub for your newsletter and links). These serve different purposes.​

  1. Automations

Both have visual automation builders. Kit has 100+ native integrations through its app store.

Beehiiv's new automation layer connects directly to WordPress, HubSpot, Slack, Discord, and Google Workspace, but some integrations may still require third-party services like Zapier.​

  1. Commerce Fees

Kit charges 0.6% + payment processing fees on sales. Beehiiv charges 0%.

On this specific feature, Beehiiv has a genuine advantage.​

  1. Deliverability

Kit reports a 99.8% delivery rate and provides FBL (Feedback Loop) access, list hygiene tools, and sender reputation monitoring.

Beehiiv supports authentication, bounce suppression, and IP warmup but doesn't publicly highlight equivalent metrics or FBL access.​

How to choose between Beehiiv and Kit

Kit remains stronger for creators who want:

  • Sophisticated email automation sequences

  • Advanced segmentation and workflow logic

  • A proven, stable platform with twelve years of refinement

  • Direct integrations through a massive app ecosystem

Beehiiv works better for:

  • Media teams or publishers running multiple content formats

  • Creators who want everything in one dashboard

  • Those prioritizing content ownership and zero-commission monetization

  • Growing audiences that benefit from real-time analytics and personalization

Beehiiv's Winter Release isn't a Kit killer because these platforms aren't competing for identical customers anymore. Kit remains the better choice for email-first creators focused on automation complexity and product sales. Beehiiv is better for publishers building multi-channel media businesses.

Both platforms are improving rapidly and the market is large enough for both to succeed by serving different archetypes of what "creator" means.

Get Dorian's monthly emails about SaaS copywriting, AI, and SEO in your inbox.

Get my newsletter about AI, SEO, and SaaS copywriting

Get Dorian's monthly emails about SaaS copywriting, AI, and SEO in your inbox.

Or launch your own newsletter, blog, or podcast on Beehiiv, the platform made for creators. Free for 2,500 contacts.

Or launch your own newsletter, blog, or podcast on Beehiiv, the platform made for creators.

Or launch your own newsletter, blog, or podcast on Beehiiv, the platform made for creators.

What does your business need?

Website Copywriting

Make every lead you send to your website count with copywriting that obliterates objections.

Read more

Read more

Read more

Comparison Pages

Make your SaaS the obvious choice when prospects are comparing their options.

Case Study Writing

Turn the success of your customers into sales assets that move deals stuck in limbo.

Ad Copywriting

Build pipeline with ads that win split tests. Speed up deals with ABM support.

SPECIAL OFFER

Get a 1-page website in 10 days for only $850.

My starter package for business owners who need a persuasive and beautifully designed website ASAP. All design and copywriting included.

Notion Complete Bundle

SPECIAL OFFER

Get a 1-page websitein 10 days for only $850

My starter package for business owners who need a persuasive and beautifully designed website ASAP. All design and copywriting included.

Notion Complete Bundle

SPECIAL OFFER

Get a 1-page website in 10 days for only $850.

My starter package for business owners who need a persuasive and beautifully designed website ASAP. All design and copywriting included.

Notion Complete Bundle